Websites
Fast, custom-built sites and landing pages, WordPress when it suits the client, online stores with Yoco or PayFast payments, managed hosting with SSL and backups.
Business problem first. Tools second.
Most small businesses don't need an agency, a retainer and a 40-page strategy. They need a site that brings in enquiries, ads that pay for themselves, leads that don't get lost, and one place to see what's working. That's the whole company.
Who we are
A small team that builds the whole thing, ourselves
Websites, Google and Meta campaigns, CRM and WhatsApp wiring, automation, dashboards. No account managers passing notes between five freelancers. The person you message is the person doing the work.
We run this kind of lead system at scale for large property developers. Your Digital Guy is the same thinking, sized for an owner-run budget.
How we approach every job
- Understand the objective. More enquiries? Better enquiries? Less admin? That decides everything else.
- Look at what you have. Website, ads, numbers, tools. Most of the time something is worth keeping.
- Pick the simplest option that scales. Not the cleverest. Not the most expensive.
- Build, connect, test. Including the tracking, so results are visible from day one.
- Measure and improve. Decisions on evidence, not vibes.
Principles
What we'll always do
Quote in writing before work starts
Scope, price, timeline. Changes are agreed in writing before they cost anything.
Register everything in your name
Domain, hosting, website, ad accounts, analytics. You own it, we just have access while we work.
Tell you when something isn't worth it
Plenty of businesses are sold tools they'll never use. We'd rather lose the sale than set up something pointless.
Track it properly
Every website we build ships with analytics and conversion tracking, so "is it working?" has an actual answer.
Speak plainly
No jargon in quotes, no jargon in reports. If a report needs a translator, it's a bad report.
Stay month to month
No lock-in. Monthly plans can be stopped with a message.
What we work with
The stack, in plain terms
Marketing
Google Ads, Meta Ads, Google Business Profile, local SEO, GA4 and conversion tracking, social content and scheduling.
AI, automation & data
LLM assistants on Claude and OpenAI, the WhatsApp Business API, CRM integrations (Bitrix24 and others), custom APIs and webhooks on AWS and Cloudflare, Python pipelines and Prophet forecasting, Power BI and web dashboards.
Claude APIOpenAI APIWhatsApp Business APIAWSCloudflare WorkersPythonProphetPower BIBitrix24Google AdsMeta AdsGA4YocoWordPress
Tell us what you're working on
You'll get the most practical next step. If that's "do nothing yet", we'll say so.